We can provide general brand management support. More specifically, we can:
• Recommend profitability improvements
• Analyze your sales force effectiveness and provide recommendations
• Develop competitive positioning and evolution of promotional platform
• Provide competitor analysis and "war games" simulations
• Provide trade pack/manufacturing rationalization recommendations
• Develop a publication & communications plan
• Provide marketing/communications team management including agency RFP and hiring

Post-Launch Brand Management Case Study
Sales & Marketing Realignment to Maximize Profitability